Last Friday, we had a "Ladies Evening Out"
event at the office where I work.
By now, I think most of you know I work for a dermatologist.
We advertised in the office and on Facebook
and had almost 80 women to attend
the three hour drop-by party!
As you can see, we had yummy refreshments
and there was lemonade to drink.
There was lots of information about our services
(besides traditional dermatology and skin cancer surgery)
like laser hair removal, spider vein treatment, glycolic washes,
and micro dermabrasion. And there were also opportunities
to sample our skin care products.
Anyone who purchased products received a discount
and everyone who attended received a "goodie" bag.
We also had some terrific door prizes!
These are the ladies that worked the event...
greeting, serving, and assisting our guests.
We believe it was a big success and the ladies
that came seemed to think so, too.
It was our first, but it definitely will not be our last!
A very good marketing idea! It's probably less scary to come in and see what kind of services you offer before making an appointment...
ReplyDeleteA 3-hour drop-by party sounds like a great idea...complete with goodie bags and door prizes! Glad it was a success.
ReplyDeletegreat idea and that is a lot of women to attend.
ReplyDeleteLooks like a fun evening ... and a low-key way of allowing potential clients check out the services available. Win-Win.
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